COURSE MODULES
Search Engine Optimization
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Search Engine Marketing
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Our Curriculum
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Search Engine Optimization (SEO) is the process of improving the ranking (visibility) of a website in search engines. The higher (or more frequently) a web site is displayed in a search engine list (like Google), the more visitors it is expected to receive. SEO considers how search engines work, what people search for, and which search terms (words) are typed. Optimizing a website may involve editing the content to increase its relevance to specific keywords. Promoting a site to increase the number of links, is another SEO tactic.
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Search Engine Marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERP's) primarily through paid advertising. SEM may incorporate Search Engine Optimization (SEO), which adjusts or rewrites web site content and site architecture to achieve a higher ranking in search engine results pages to enhance Pay Per Click (PPC) listings.
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* The training starts with basics of Web Page, SEO & Digital Marketing Overview where you learn the basics of SEO & Digital marketing that help you build a strong base for the practical sessions that follow.
* Once you have the basics, the training kick starts to more advanced modules where you learn Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing(SMM), Social Media Optimization (SMO), Affiliate Marketing, Email Marketing, Mobile Marketing. * Once your training is over and you are well versed practically with all the modules, you will be awarded with a recognized certification from AGI CDC, and you will also be benefited from our free job assistance program that has helped many Job seekers to find their dream job in digital marketing industry. |
Social Media Marketing
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Social Media Optimization
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Social Media Marketing is the process of gaining website traffic or attention through social media sites. Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it across their social networks. Among social media platforms, user-generated content has acquired a huge interest for marketer. User-generated content in the form of online consumer reviews have given birth to electronic word of mouth.
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Social Media Optimization (SMO) is the prominent issues in this massive competitive internet marketing. Social media is powerful tools to generate tons of traffics and accessible to unique as well as targeted visitors. In recent period, most of the people have been engaging in social media interaction and web publishers also pointing their contents to the social media lovers. SMO is another part of SEO and it helps to drive traffic through social media interaction and build back - link from high PR Sites.
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Affiliate Marketing
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Email Marketing
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Affiliate Marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts. Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing PPC(Pay Per Click), e-mail marketing, content marketing and in some sense display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.
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Email Marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing can be done to either sold lists or a current customer database.
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Mobile Marketing is marketing on or with a mobile device, Mobile marketing can provide customers with time and location sensitive, personalized information that promotes goods, services and ideas. In a more theoretical manner, mobile marketing can be defined as "any marketing activity conducted through a ubiquitous network to which consumers are constantly connected using a personal mobile device".
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Visit us
Plot No : 658, 3rd floor Road No : 36, 100ft road, Ayyappa Society , Madhapur, Hyderabad - 500081
Phone: +91 9966662380/ 9966608909 Email: [email protected] Link: www.agicdc.com |